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michelin gran turismo tyre partner

MICHELIN, Official Tire Partner of Gran Turismo

Michelin making PlayStation's Gran Turismo Sport even more gripping for gamers. 
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michelin plus gt 1

michelin plus gt 1

A Collaboration Adding Unrivaled Excitement to Track-to-Screen Experience

Michelin is the official tire supplier of FIA Certified Gran Turismo Championships, and also the official tire technology partner for Gran Turismo.

Integrating the MICHELIN Brand

michelin gt sport brand central

MICHELIN X GT Sport Brand Central download pack

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190815 1 michelin screen 01 large
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190815 michelin screen 2 03 large
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190815 michelin screen 2 02 large

On-track branding elements and scenography from many of the world’s most celebrated motorsports competitions and venues.

A new Michelin section on the Gran Turismo Sport “Brand Central” virtual museum, which introduces players to MICHELIN’s deep history in global motorsports, performance and innovation.

In the “tuning” section of Gran Turismo Sport, tyre technology by Michelin will be available on the game’s established hard, medium, and soft formats.

Uniting Gaming, Car & Tire Enthusiasts 

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dsc03741 small

A Perfect Match

Gran Turismo is the global reference for virtual driving experience, and Michelin is the global reference brand for high-performance tires.

wec shanghai la course aux titres est lancee

wec shanghai la course aux titres est lancee

01 BERNHARD Timo (deu) HARTLEY Brendon (nzl) WEBBER Mark (aus) Porsche 919 hybrid lmp1 team Porsche action during the 2016 FIA WEC World Endurance Championship, 6 Hours of Fuji from October 14 to 16 at Oyama, Japan - Photo Florent Gooden / DPPI

A Shared Passion

Michelin has achieved a record of innovation and ultra-high performance in the most demanding and celebrated racing competitions around the world.

michelin gran turismo playstation colin ho v3

michelin gran turismo playstation colin ho v3

A Digital Adventure

With Gran Turismo, Michelin further demonstrates its digital leadership in mobility.

Company Histories

heritage

heritage

MICHELIN's Past Linked With the Future

In 1895, the Michelin brothers entered a purpose-built car in the Paris-Bordeaux-Paris motor race to prove the performance of air-filled tires. Since that storied race, Michelin has achieved a record of innovation and ultra-high performance in the most demanding and celebrated racing competitions around the world, including 22 consecutive overall wins at the iconic 24 Hours of Le Mans and more than 330 FIA World Rally Championship victories.

gt sport ps4

gt sport ps4

About Gran Turismo

Gran Turismo® SPORT for Playstation®4 is the latest iteration of the Gran Turismo franchise that celebrated its 20th anniversary in 2018, having first appeared internationally in 1998. The multi-award-winning ‘real driving simulator’ has been the most successful ever franchise for Playstation. Various iterations of Gran Turismo have been created for Playstation, Playstation 2 computer entertainment system, Playstation 3 and PSP (Playstation Portable), and have always been regarded as the best and most authentic driving simulators ever created due to true-to-life graphics, authentic physics technology, and design. Since the inception of Gran Turismo, famed creator Kazunori Yamauchi and Polyphony Digital Inc. in Japan have revolutionized the racing category as we know it today. His offerings provide the most realistic driving simulation in the industry and a unique medium for automotive manufacturers to showcase their products.

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