We are the most awarded tire brand by European independent test reviews.(1) Michelin has earned more awards from independent European test reviews than any other tire brand. It's not just recognition, it’s also reassurance. And it's no coincidence.
Trust our expertise. Trust your tires for longer.(2) Choose MICHELIN tires!
The most awarded tire brand
Trust your tires for longer
In Europe, tires are evaluated by several independent reviews such as ADAC, Auto Bild and Tire Reviews. Over the past five years, Michelin has been the most awarded tire brand(1), with 148 podium finishes out of 215 tests. In the same period, Michelin has been the most tested brand, and a benchmark for our competitors. This consistent excellence makes Michelin the trusted choice of experts.
MICHELIN Primacy 5, TIRE OF THE YEAR
At the last Tire Technology Expo, Europe’s most influential trade event for tire manufacturing technology and materials, MICHELIN Primacy 5 tire was recognized for its impressive balance of performance by a jury of more than 25 top industry experts.(3)
Michelin wall of achievements (4)
We're recognized for our tires by some of the most respected voices in the industry.
Choose MICHELIN tires
More reasons to trust our tires
MICHELIN tires are designed to offer the best set of performances, from the first to the last mile.(5)
Why are MICHELIN tires the best choice for you?
At Michelin, we innovate every day to design tires that deliver long lasting performance and peace of mind. With Michelin, trust your tires for longer.(2)
LEGAL MENTIONS
(1) The most awarded tire brand: Based on Michelin's internal survey between 2020 and 2024 in Europe. Michelin passenger car and van tires have collected 148 podium rankings out of 216 tests, performed by ACE Lenkrad, ADAC, AMS, AUTO BILD, AUTO BILD allrad, AUTO BILD klassik, AUTO BILD reisemobil, AUTO BILD sportscars, AUTO EXPRESS, AUTO STRASSENVERKEHR, AUTO ZEITUNG, The Reifentester, EVO, Gute fahrt, MOOTTORI, PRO MOBIL, SPORTAUTO, TEKNIIKAN MAAILMA, TEKNIKENS VÄRLD , TIRE REVIEWS,VI BILÄGARE, WHATCAR
(2) Trust your tires for longer: Michelin most iconic tire ranges have increased their longevity vs. their previous generation. Results based on tests done by DEKRA, upon Michelin's request, for the following tirelines: MICHELIN Pilot Sport 5 (test 2021 on 225/40 R18), MICHELIN Pilot Alpin 5 (test 2018 on 225/40 R18), MICHELIN Primacy 5 (test 2024 on 235/45 R18), MICHELIN CrossClimate 3 (test 2025 on 205/55 R16), MICHELIN CrossClimate 2 (test 2020 on 225/45 R17) & MICHELIN CrossClimate 2 SUV (test 2021 on 235/60R18)
(3) MICHELIN Primacy 5, tire of the year: For more information visit www.tiretechnology-expo.com
(4) Wall of achievements
MICHELIN PRIMACY 5 - MICHELIN Primacy 5 tire was recognised for its impressive balance of performance by a jury of more than 25 top industry experts. For more information visit www.tiretechnology-expo.com
MICHELIN PRIMACY 5 - Tekniikan Maailma issue 7 of 2025. Winner of Summer tire test.
MICHELIN CROSSCLIMATE 3 SPORT - TIREREVIEWS 2025 UHP AS Test
MICHELIN CROSSCLIMATE 3 - TIREREVIEWS 2025 UHP AS Test
MICHELIN PILOT SPORT 4 S - AUTOBILD Sportscars issue 06/2025, 7 summer tires tested. Dimension 245/35 R20 & 295/30 R20
(5) "Last mile" being understood as until the minimum legal tread depth (1.6 mm in Europe). Please refer to the minimum legal tread depth in your country. The following tire lines are designed to offer high level of longevity and performance that lasts: MICHELIN CrossClimate 3, MICHELIN CrossClimate 3 sport, MICHELIN CrossClimate 2, MICHELIN CrossClimate 2 SUV, MICHELIN Primacy 5, MICHELIN Primacy 4+, MICHELIN e.Primacy, MICHELIN Pilot Sport 4S, MICHELIN Pilot Sport 5, MICHELIN Pilot Sport EV, MICHELIN Pilot Sport 4 SUV, MICHELIN Alpin 6 and MICHELIN Pilot Alpin 5.
(6) The most 5-star consumer ratings: With an impressive 4.7/5 average rating from nearly 128,000 users, and more than 85% of reviews at 5 stars. Based on Wonderflow collecting consumers ratings and reviews from 2020-2024 in 12 countries, on passenger car and van tires: China, France, United Kingdom, United States, Canada, Spain, Italy, Germany, Turkey, Japan, South Korea and Australia on the following independent websites: https://global.jd.com/, https://www.tirerack.com/, https://discounttire.com/, https://www.tmall.com/, https://www.norauto.es/, https://www.norauto.fr/, https://www.canadiantire.ca/fr.html, https://www.walmart.com/, https://www.samsclub.com/, https://www.pepboys.com/, https://www.centralepneus.fr/, https://www.feuvert.fr/, https://www.discounttiredirect.com/, https://www.tirebuyer.com/, https://www.1001pneus.fr/, https://www.kaltire.com/, https://www.atu.de/, https://reifen.auto.check24.de/, https://www.tyrehood.com/en/, https://www.hepsiburada.com/, https://www.pneus-online.fr/, https://prod.danawa.com/, https://www.amazon.de/, https://www.halfords.com/, https://www.pneumatici-pneus-online.it/, https://www.amazon.com/, https://www.national.co.uk/, https://www.tyroola.com.au/, https://www.gomme-auto.it/, https://www.amazon.co.jp/, https://www.1010tires.com/, https://www.123pneus.fr/, https://www.tirendo.fr/, https://www.mytyres.co.uk/, https://www.tyre-shopper.co.uk/, https://www.reifen.com/de-de, https://minkara.carview.co.jp/, https://www.tirendo.it/, https://point-s.ca/, https://www.neumaticos-online.es/, https://www.consumerreports.org/, https://simpletyre.com, https://www.n11.com/, https://shop.autobacs.com/. Results could show minor discrepancies
(7) Based on Michelin’s internal survey conducted in Europe between 2020 and 2024. Independent third-party tests show that Michelin passenger car and van tires achieved 148 podium finishes out of 216 tests. In the United States, Michelin was recognized as the best overall tire brand by Consumer Reports in its 2024 “Best Tire Brands” article. https://www.michelinman.com/auto/awards-and-recognition